Sales Success – Simple Preloading for the Win Preload your sales by starting outreach early in the day, week, and month to create more follow-up cycles and calmer closes. Run a simple cadence with an AM prospecting block, a daily follow-up hour, and a “First-7…
Inflation and How to Beat it! Rising costs and inflation are squeezing small-business margins. You can counter them by owning your numbers, adjusting prices with intention (tiers, index clauses, value bundles), focusing on the 20% that drive 80% of profit, buying smarter with a simple…
Think you’re saving money by building your own website? Think again. DIY websites cost business owners far more than dollars. They burn time, kill credibility, and rob you of major growth opportunities. This post breaks down the true cost of “free” and why outsourcing your…
Sales isn’t just strategy and closing, it’s about connection. By being neighborly (smiling, listening, helping, remembering names), you build trust and likability that naturally lead to long-term, sustainable sales. People buy from people they like, and consistency in kindness keeps you top of mind. When…
Customer satisfaction is good, but it’s not enough. Raving Fans are delighted customers who stay loyal, spend more, and bring their friends. Building them boosts ROI, lowers ad costs, and fuels organic growth. The formula: design an ideal experience, discover what customers want, and deliver…
In business, it’s well known that your network is your net worth. The broader your network, the greater the opportunities that come your way. But did you know that even a small growth in your network can lead to a massive increase in opportunities? Let’s…
Words have great power. As small business owners, every dollar counts, every minute counts, and every word matters. In the world of business, the power of words and our communication tools and the words we use with them can make or break us. How do…